Athena Hotel
We offered corporate communication services by developing, cultivating and maintaining Athena Hotel’s corporate identity. Our team provided strategy direction to mold their image, communicate and engage with internal audiences and clients to sustain a long term positive reputation. Keeping tourist destinations hot and relevant is where tourism and hospitality meet public relations. PAC implemented a social media campaign for Athena Hotel that targeted food business and lifestyle media, eith a focus on food trends, innovation, food holidays and more to capitalize and introduce Athena to the media in a fun, intimate setting.